References

Study trip Lausanne

Tourism Marketing Group supported a study trip to Lausanne that took place on 8–9 May 2014. 5 corporate decision makers and 1 press member assisted the fam trip, which, a.o. focused on the new Swiss Tech Convention Center.

Campaign around ‘Ireland Inspires’ landing page

It’s an excellent idea to develop one particular landing page a whole year long. That’s what we did for Tourism Ireland: with 4 campaigns on that page over the entire year (requesting a brochure, signing up for a fam trip, ...).