Year-long campaign for Ostend centred on content from its new ‘Meet in Ostend’ brochure
Tourism Marketing Group created the new brochure for Meet in Ostend and linked this to a year-long campaign centred on the brochure’s content.
Direct email marketing
To see the brochure distributed properly, in addition to using Ostend’s own channels, we distributed the brochure by sending direct emails from CORPORATEPLANNER.be and ASSOCIATIONPLANNER.eu.
>> Check out the e-mailing
An exclusive portal page for Ostend
All the contents of the brochure were put online at www.corporateplanner.be and www.associationplanner.eu. This content can be reached through an exclusive portal page for Ostend, among other sources.
Series of newsletter inclusions
The contents of the brochure found on the website is kept top-of-mind for a year with the aid of the CORPORATEPLANNER.be newsletters. Each time, content is chosen for inclusion that matches up with the theme of the newsletter.
>> An example of a newsletter featuring Ostend
How to make the most of your meeting brochure with Tourism Marketing Group?
1. Is the content of your brochure unique but not yet online? Allow us to put it online on www.corporateplanner.be and/or www.associationplanner.eu. Tourism Marketing Group will take care of Dutch and/or French translations.
Please send me a proposal for putting the contents of our meeting brochure online
2. Now your content is online, have us send out a direct email about your destination including all your members. We’ll sort the emails by type of supplier (hotel, teambuilding, ...)
Please send me a proposal for sending direct emails with the meeting brochure to all our members
3. So you have a brochure you’re happy with and want to distribute it among corporate meeting planners and/or association executives?
4. Don’t have a brochure yet? Or is your brochure still a bit dry and lacking in inspiration? Tourism Marketing Group will make up your brochure for the Belgian market and help you with its distribution.
Or would you like us to tailor a complete, year-long campaign for you, just like we did with Meet in Ostend?
Send us an email at firstname.lastname@example.org, call us on +32 9 329 02 73 or fill in our contact form, letting us know your desired target group(s) and your preferred marketing tools.